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WASHINGTON, United States 鈥� The operators of the Ashley Madison affair-minded dating website agreed Wednesday to pay a $1.6 million penalty over a data breach exposing data from 36 million users, US officials announced.

Ashley Madison鈥檚 Canadian parent company Ruby agreed to the penalty to settle charges with the US Federal Trade Commission and state regulators for failing to protect confidential user information.

The settlement comes after a hacker group last year released what was said to be personal data on millions of members of Ashley Madison, who were based in 46 countries. The fallout led to reports of blackmail and even suicides.

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The financial penalty, split between the federal government and US states suing the company, would increase to $8.75 million to the FTC plus $8.75 million to states if Ashley Madison fails to abide by new information security practices and refrain from misleading consumers.

鈥淭his case represents one of the largest data breaches that the FTC has investigated to date, implicating 36 million individuals worldwide,鈥� said FTC chairwoman Edith Ramirez.

鈥淭he global settlement requires AshleyMadison.com to implement a range of more robust data security practices that will better protect its users鈥� personal information from criminal hackers going forward.鈥�

No compensation

Ramirez said the penalty being paid is too small to allow for 鈥渞edress鈥� or compensation to affected consumers, noting that compensation is rarely obtained in data security cases.

鈥淲e want them (the company) to feel the pain, we don鈥檛 want them to profit from unlawful conduct,鈥� Ramirez told reporters in a conference call.

But she added that 鈥渋t would not serve the public interest to put them out of business.鈥�

Earlier this year, the dating website 鈥� whose motto had been 鈥渓ife is short, have an affair鈥� rebooted, calling itself an 鈥渙pen-minded dating鈥� service.

The company said at the time it will no longer use female 鈥渂ots鈥� or automated programs that respond to members pretending to be women on the hunt for men.

According to the FTC complaint, until August 2014, operators of the site lured customers, including 19 million Americans, with fake profiles of women designed to convert them into paid members.

The company failed to adequately protect users鈥� personal information such as date of birth, relationship status and sexual preferences, according to the complaint.

The company confirmed the settlement, saying it would help it move past the hacking episode.

鈥淭oday is a pivotal day for our members and for Ashley Madison,鈥� said a statement from Ruby chief executive Rob Segal.

鈥淭oday鈥檚 settlement closes an important chapter on the company鈥檚 past and reinforces our commitment to operating with integrity and to building a new future for our members, our team and our company.鈥�

The settlement followed an investigation in cooperation with consumer protection authorities in Canada and Australia. Thirteen US states plus the federal District of Columbia joined the lawsuit.聽CBB